It's About Time
Real Change Begins With Us
At It’s About Time, we believe that real change begins when we dare to do things differently—starting with generosity, connection, and collaboration.
We help individuals, communities, and organisations navigate change. In a world facing complex ecological, political, social, and personal challenges, we believe it’s time to rethink how we approach them.
Through well-crafted communications, facilitated workshops, educational interventions, and free resources, we explore new ways of engaging with the world.
Rooted in nature’s cycles and elements, our approach recognises the deep interconnection between personal, social, and planetary well-being.
It’s About Connection
At It’s About Time, we believe meaningful change begins with reconnection—to ourselves, our communities, our creativity, and the natural world.
We integrate deep nature connection with insights from behaviour change science, positive psychology, systems theory, and ancient wisdom to explore new ways of nurturing transformation.
This approach allows us to examine the structures that hinder progress and find creative ways to cultivate relationships and insights that unlock potential. By doing so, we help individuals and organisations inspire action and create lives and projects rooted in purpose.
It’s About Sharing
We believe in open-source learning, shared wisdom, and making knowledge, tools, and resources accessible to all.
This means:
- Sharing learning and resources freely whenever possible
- Actively building connections with others
- Offering our work through the system of Dana
Our Vision for Change
We recognise that change is not a singular effort but a collective one. Our work is not just about the activities and tools we offer, but about creating lasting, widespread transformation in the way we connect with each other and the planet. Our vision is to help nurture a wider shift towards interconnectedness, reciprocity, and sustainability.
As we continue to learn, unlearn, and grow, we trust that the seeds we plant today will help shape a future where connection and collective well-being are at the heart of everything we do.
- Communications
- Education
- Workshops
- Stories
- Resources
It’s about connection. It’s about sharing. It’s about time.
Let’s Talk
